Customer experience is the new competitive advantage.
The Experience economy requires that businesses creatively orchestrate memorable events for their customers, and those experiences and memories they instilled would eventually become the Product and the brand.
Experience is the new Product.
Flexibility comes from software platforms that allow multiple applications to work with the same data and supporting functions like integration capabilities, workflow, analytics, journey mapping, and content management. Most importantly, these systems built by smartData support code generation that quickly knits all the components together with a differentiated UI giving a seamless user experience without being trapped into multiple isolated data silos. Instead, these information silos are reconfigured and built as a single organized system where information can quickly flow across the enterprise.
Healthcare Platforms
Healthcare consumers prefer greater control over care decisions and seek seamless experiences anytime, anywhere any device. smartData has been providing such a digital platform to our global customers since 2005. The practices where we have delivered software solutions include Behavioural, Mental, Ophthalmology, Dermatology, Gynaecology, Cardiology, Oncology, and Radiology.
PORTFOLIO
To deliver a great DX, the infrastructure of an organization needs correction. Fulfilment must be efficient. No matter how good the product or service is, all touchpoints through the customer journey must come together through an experience layer knitted via every micro-moment and shared experience in today experiential economy.
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PORTFOLIO
Multisided Platforms
Business insights have significantly scaled up with the advent of two-sided or multi-sided networks. In addition, desirable DX has bought in significant shifts in technology to shift from brand-centric to consumer-centric. smartData leverages front end technologies, AI, analytics, third-party integrations and the internet of everything to derive value from such networks, turning valuable insights into business decisions.
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