The Challenge
The existing platform ran on a Microsoft stack that had reached end-of-life support, and the research process around it was largely manual — surveys built statically, data collected and consolidated by hand, and reports rebuilt each time rather than refreshing. Delivery was slow and costly relative to the insight produced.
Platform running on unsupported technology.
Questions fixed regardless of earlier answers.
Data gathered and combined by hand.
Each report assembled again from scratch.
Approach & Solution
smartData migrated the platform off the end-of-life Microsoft stack onto Azure with .NET Core, Angular and PostgreSQL, then automated the research process on top of it. Dynamic surveys adapt questions through logic branching, so a respondent's path reflects their earlier answers rather than a fixed sequence.
Data collection runs automatically across multiple sources, and reporting is customisable with export to common formats and dynamic refresh as new responses arrive. Interactive dashboards surface key metrics in real time, with role-based access, collaboration tools and integrations to external systems.
Key Features
Questions adapting to earlier responses.
Data gathered from multiple sources continuously.
Outputs updating as new responses land.
Key metrics visible without building a report.
Product Showcase
Final Outcome
Surveys adapt to the respondent, data arrives without manual consolidation, and reports refresh themselves — so research organisations spend their time on the insight rather than on assembling the inputs to it.
